- Ongoing training of employees can support the bottom line of any business, says Dan Steiner CEO of Elite Legal Marketing and contributor to Entrepreneur. Work specific training during onboarding is critical but so is ongoing training, equally across all divisions.
- Why is ongoing training important? Training demonstrates the company's commitment to the long term career success of each employee, something that studies have shown to be perceived as more valuable than starting salaries, Steiner adds.
- Steiner advises employers to be mindful of competing firms and what they offer to employees, then offer more. He also advises all employers to sit down with each employee to define clear career and training goals.
Workplace training is an investment, and by some figures it can be around $1,000 per employee each year. This figure is a little lower with the inclusion of MOOCs and digitized courses that reduce training time and costs. Yet, it's best to not cheapen the learning experience for employees. They must understand that the company is vested in their career success.
This belief helps to solidify the connection between the company's commitment employees and how valued they are. Skills are built over time, and therefore in order to experience a solid ROI, employees need to stay engaged and on board.