Dive Brief:
- Indeed Resume has moved from a pay-per-contact pricing model to a two-tiered subscription model for recruiters, who can now earn credits for job candidates' responses. The "standard" subscription will cost employers $100 a month with access to 30 contacts per month; the "professional" level will cost $250 a month with access to 100 contacts per month. The resume building and posting service remains free for job seekers.
- Most employers will continue to pay for each candidate they connect with until January 2018, when they'll need a subscription to make candidate connections. "Featured" employers will continue to have free access to candidates for the first quarter of the new year. After that, they'll need subscriptions, too.
- Indeed Resume says it receives 2.6 million new resumes each month and has a 44% total response rate.
Dive Insight:
Indeed's shift seems poised to force recruiters to think a little more strategically. Recruiters only get credits if people actually respond to their inquiries (regardless of whether that response is positive or negative), encouraging recruiters to be more deliberate about their contacts.
As the labor market adjusts to a growing gig economy, generational differences, automation and other workplace challenges, recruiters are looking at cutting-edge solutions to avoid costly hiring mistakes, make workplaces more inclusive, shrink the skills gap and streamline the hiring process. A recent CareerBuilder study shows that 74% of employers admit to hiring the wrong people; job sites seem ready to help employers improve on that.
A number of tech companies have enjoyed some success in the recruiting market and each has brought their own innovation. Google's foray into the space, Google for Jobs, will make salary information available to job seekers in an attempt to keep all parties involved from wasting valuable time.
Google's Hire (the recruiter-side tool) helps recruiters flag talent, build relationships with candidates and manage the interview process through integration of Gmail, Calendar and the rest of the G-suite.
And LinkedIn, HR Dive's 2017 Company of the Year, has added a training component to its platform that can make job applicants more marketable and therefore more valuable as candidates.