Dive Brief:
- Companies looking to stock up on "star performers" from the competition have to make themselves "irresistible" to the best talent out there, according to recent Gallup data.
- Gallup explains that while attracting top talent is a key objective in the quest to create an effective HR strategy, those already-employed special folks typically won't budge from their current employers unless there is a very compelling reason.
- While Gallup found that making a compelling case to talented people is a very demanding challenge, it's not insurmountable.
Dive Insight:
According to Gallup, the most talented leaders "are significantly less likely than managers and individual contributors" to make a career change. Gallup found that 55% of managers and employees report that they are either "actively looking for a different job than the one they have now or watching for job opportunities," but only 34% of leaders in the workforce state the same.
With that, employers who want to build a top leadership team need to focus on some specific actions and messages. According to Gallup's research, those include promoting opportunities to use their strengths, a strong organizational brand and autonomy.
For example, Gallup asked leaders to indicate how important it is for a company to allow them to do what they do best when considering whether to take a job with a different organization, and 72% of leaders indicated it is "very important." And when leaders ponder picking a new employer, they are 45% more likely than managers and individual contributors to report that organizational brand is very important to them.