HR Dive releases 2021 Identity of HR Survey Results

Posted Mar 23, 2021

Contact: Suzanne Struglinski
[email protected]

WASHINGTON - March 23, 2021 -  HR Dive, an Industry Dive publication, offers its first premiere report -  the 2021 Identity of HR Survey.

The report examines the responses of more than 415 self-identified HR professionals who completed the inaugural Identity of HR Survey - distributed across HR Dive’s readers and communities in late 2020.

“HR professionals navigated complex workplace issues as the pandemic sent employees from the conference table to the kitchen table at the same time racial justice conversations and a national election elevated diversity and inclusion efforts and other worker issues,” said HR Dive Managing Editor Liza Casabona. “As industry observers, the HR Dive team wanted to know more about the people behind these front-line business responsibilities.”

The survey asked HR professionals to name their priorities, call out challenges, and predict how industry trends will define the future of their profession.

The HR Dive team dug deep into each response and analyzed the findings against macro-level trends and industry narratives over the last year. What emerged was a 20-page report - the first of its kind - and a series of articles.

The report delivers insights to those who want to better understand the state of the HR function today,  and the trends likely to be seen with HR professionals and their work tomorrow.

The findings of the report uncover:

     HR professionals’ sentiment on certifications and credentialing agencies

    Outsourcing and vendor usage for the HR function

    The top priorities and challenges for HR professionals

    How HR professionals view they are valued by others at their organization

Because of the rich insights, proprietary data, and valuable perspectives offered, the full report is available for $150.

“Industry Dive is proud to offer such a valuable resource at a time of uncertainty but cautious optimism for the future ahead,” said Ryan Willumson, CRO and Co-Founder of Industry Dive. “And it all comes from listening to our readers. In a separate 2020 Reader Survey, 67% of respondents said they would like to see us offer more research reports. This is just the beginning.”

The entire report can be purchased for download here: 2021 Identity of HR Survey


HR Dive provides in-depth journalism and insight into the most impactful news and trends shaping human resources. The newsletters and website cover topics such as talent acquisition, learning and development, diversity and inclusion, compensation, benefits, onboarding, and more.

HR Dive is part of Industry Dive, a leading business journalism company. More than 11 million decision-makers across 22 competitive industries rely on our exclusive insight and analysis delivered through 23 publications.