LulaFit Launches Virtual Corporate Wellness and Team Building Platform

Posted Mar 12, 2021

(June 29, 2020) CHICAGO/NEW YORK -- LulaFit, an amenity management firm, announces the launch of LulaFit LIVE, a platform designed to help companies virtually connect and engage with their employees through social, fitness, and wellness experiences. 

“As companies adapt to changing work environments, traditional team building activities, social gatherings, and corporate wellness offerings also need to adjust,” said Bicé Grobstein, Vice President of Strategy at LulaFit. 

LulaFit LIVE offers companies two prongs of content. The first is custom virtual experiences designed to enhance workplace wellness and team engagement through unique digital activations for employees and clients. 

“As an example, a popular custom virtual experience is Vinyasa and Vino. During the all-level virtual yoga class, team members also enjoy a guided wine tasting,” said Grobstein. “Trivia has been one of the most popular custom virtual experiences. Employees at all levels really enjoy hosting company-wide game nights on the platform.” 

“We also proactively seek out opportunities to partner with our corporate clients in support of their diverse network initiatives such as partnering with CBRE Women’s Network Power of We to host a virtual trivia night,” said Grobstein.

The second being on-demand and live fitness and mindfulness classes, social events, and lifestyle experiences for all members.

“Outside of work, many employees are unable to resume their usual fitness and wellness routine,” said Grobstein. “Through LulaFit LIVE, members can enjoy on-demand and live fitness and wellness experiences and programming.”

Companies including Ferrara, AHA (American Hospital Association), and Rio Tinto have joined LulaFit LIVE since it’s beta launch in April 2020. With a company membership, each employee has unlimited access to live and on-demand fitness and mindfulness classes, social events, and lifestyle experiences that are interactive and motivating. The platform features recurring daily and weekly programming for all members including expert-led fitness, mindfulness, and nutrition livestreams in addition to game nights, candle making classes, and other social events. Corporate members can also plan private programming.

To request a demo or complimentary trial visit

LulaFit LIVE is a virtual extension of the LulaFit business that corporations and landlords use throughout the country to manage on-site fitness, wellness, and workplace experience programs designed to energize, inspire, and motivate employee and tenant communities. 

“When shutdowns began to occur, it was imperative for our business to pivot virtually to weather this pandemic,” said Colleen Werner, LulaFit CEO and Founder. “Distilling our core offerings and then adding additional social activities to LulaFit LIVE have made this offering an exciting new venture for our company. We also wanted to give back during this time, and for every signup on LulaFit Live, we are donating $1 to Feeding America.”

Headquartered in Chicago, Illinois, LulaFit has additional offices in New York and Philadelphia. 

About LulaFit: 

LulaFit is an amenities management firm rooted in wellness. We partner with landlords and organizations to attract and retain their ideal tenant and employee populations. Our amenity management ecosystem aligns wellness, hospitality, operations, and technology to deliver convenient and exceptional experiences these communities desire. We design, brand, manage, and program amenity spaces. Learn more about LulaFit by visiting

Bicé Grobstein
Vice President of Strategy
[email protected]