Inside the rapidly changing world of benefits

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Note from the editor

When employers look for innovative ways to attract and retain workers while simultaneously cutting costs, benefits tend to emerge as the answer.

But the benefits landscape shifts each year, and the pandemic brought an unprecedented level of disruption. Despite that uncertainty, the experts say one thing is clear: Those who are able to customize benefits for both workers and workforces will be well-positioned to leverage such offerings in the future, regardless of the problem they aim to solve.

This report details multiple aspects of that issue, including:

  • How the pandemic confirmed virtual care's importance;
  • Why it may be time for a more compassionate bereavement policy;
  • How Hootsuite's CPO is betting on wellness benefits; and
  • The evolution of fertility benefits.

These are just a few of the many aspects of employee benefits that employers are thinking about. We hope you enjoy this deep dive into the current trends.

Kate Tornone Lead Editor

SHRM: Pandemic fueled benefits expansion

• Published Sept. 17, 2021

Why it may be time for a more compassionate bereavement policy

A viral LinkedIn post drew attention to the failures of the standard, three-day leave offered for bereavement.

• Published Sept. 29, 2021

Not your mama's fertility care: Modern benefit providers aim to serve a broad range of families

Companies like Carrot and Ovia Health seek to fill gaps in current health insurance coverage and can be a boon for employee retention.

• Published Aug. 5, 2021

Could employer-subsidized pet insurance be a talent lure?

With pet adoptions soaring during the pandemic and employers focusing on more holistic benefits, offering and even subsidizing pet insurance could set employers apart.

• Published June 10, 2021

Hootsuite's CPO says bet on wellness benefits

Tara Ataya told HR Dive that the prioritization of "owl" mental health is working.

• Published Sept. 29, 2021

Why one chief people officer approaches benefits like business

Carta is in the business of "thinking creatively for customers," CPO Suzy Walther said. Why wouldn't it think that way for its workforce?

• Published July 29, 2021

Paid time off doesn't work — but minimum time off does

Unlimited PTO isn't doing what it was designed to do; namely, encourage employees to take time off, writes Carta Chief People Officer Suzy Walther.

• Published July 8, 2021

How the pandemic forced one manufacturer back to benefits basics

New York-based Moog went into "survival mode," said Kristine Karnath, so the 70-year-old firm sought to plug up gaps in its support system for workers.

• Published Aug. 19, 2021

Labor shortage pressures grocers to take a hard look at worker benefits

Companies are offering hefty signing bonuses, but they also need to examine scheduling flexibility, advancement opportunities and other incentives, labor experts and retailers say.

• Published July 19, 2021

Pandemic leaves large employers with 'no doubt' about virtual care's importance

Though telehealth and similar services have gained traction for years, COVID-19 has accelerated that trend, said the Business Group on Health's president and CEO.

• Published Aug. 20, 2020

The evolving benefits landscape

Despite the uncertainty brought about by the pandemic, organizations that customize benefits for both workers and workforces will be well-positioned to leverage such offerings in the future, regardless of the problem they aim to solve.

included in this trendline
  • Why emergency savings are crucial for benefit plans
  • How to approach open enrollment during a pandemic
  • What employers are doing for fitness benefits
Our Trendlines go deep on the biggest trends. These special reports, produced by our team of award-winning journalists, help business leaders understand how their industries are changing.
Davide Savenije Editor-in-Chief at Industry Dive.