Dive Brief:
- Nearly 17% of the U.S. workforce, or approximately 27 million Americans, are now part of the corporate on-demand economy, according to a recent research report.
- The 2016 Corporate On-Demand Talent Report from Work Market, a marketplace for independent professionals, found that 88% of businesses currently use an on-demand workforce.
- On the downside 73% of businesses are still managing their on-demand workforce manually and 56% of businesses are not using data or analytics to make decisions about their workforce.
Dive Insight:
With responses from more than 1,000 executives from around the country, the research provides some interesting insight into how today's employers are modernizing their talent strategies and operating models to capitalize on the new labor world, according to Jeff Wald, president and co-founder of Work Market.
Fred Wilson, co-founder and partner of New York City-based Union Square Ventures, which invests in networks and infrastructure for the new on-demand economy, added that the survey findings demonstrate that the so-called on-demand economy is radically transforming how today’s businesses sell, compete and innovate, and suggest that independent professionals are "increasingly becoming a strategic and integral part of the modern workforce."